Falan Fish
Ever since Shrek
came out 12 years ago (yeah, I can’t believe it’s been that long either!) it’s
been a staple in the movies I routinely watch, and three subsequent sequels
have been released. It’s a huge franchise, but what makes Shrek so successful? Part of it is attributable to the ideologies
and messages it contains. As Louis Giannetti notes in Understanding Movies, “ Virtually every movie presents us with role
models, ideal ways of behaving, negative traits, and an implied morality…every
film has a slant” (Giannetti 403). Shrek
is filled with these ideologies and meanings. Some of the meanings use ethos,
pathos and logos to target children, whereas others target adults. For the
purpose of this blog I’ll focus on the messages that target children, and
potentially adults as well, but not adults alone. These specific meanings
remain timeless and applicable to everyone.
Overall the movie is about learning to look beyond peoples’
outward appearances and seeing them for who they truly are. In order to convey
this, the film presents us with Shrek, our main character. Obviously though, he
is not your typical hero. For starters, Shrek’s a large, green, unattractive
ogre. Typically “good looks and sex appeal are compelling traits, predisposing
us in favor of a given character” (Giannetti 406), but the point of the movie
challenges this ridiculous, illogical, automatic assumption. Instead of using
Shrek’s appearance to gain our favor, the producers used humor and built his
character (his ethos) because, as Andrea Lunsford states in Everything’s an Argument, “Character
matters when we think about people” (Lunsford 43). The movie begins with Shrek
going about his normal morning routine, and although things were a little
different than how we typically do them, he still ate breakfast, bathed,
‘cleaned’ up, and even read while using the bathroom. Rather than feasting on
children, as ogres are typically depicted, Shrek is just a normal, everyday
‘guy’ like you and me trying to go about his life. Because he is so relatable,
and important connections between audiences and arguments are quickly
established by ethos (Lunsford 44-45), we are immediately drawn to him. We
relate to him, and thus will better understand his plight.
Consequently, once the producers sucked us in with ethos,
they used emotions to further our connection to Shrek and the belief that you
should look beyond peoples’ appearances. Because we’d already related ourselves
with Shrek’s character, when people unfairly judged him because of his looks, the
attacks became personal. Lord Farquaad immediately comes up with a “new plan”
to gain a champion when Shrek walked into the arena; whoever killed Shrek first
would be the champion. He didn’t even consider the fact that Shrek might be the
best person to rescue Princess Fiona until Shrek stopped all of the attackers.
Later, Princess Fiona became disappointed when she found out her rescuer was an
ogre. She had been expecting prince charming and the fact that Shrek was an
ogre made it “all wrong; [he wasn’t] supposed to be an ogre” (Shrek Film). As this occurs, we can’t help but feel
disappointed, embarrassed, and ashamed for Shrek because he’s more than his
looks; thus we are emotionally connecting to the story’s message.
Furthermore, the producers solidify the message through
their usage of logos. Not only is this a logical message since a person’s
character is obviously not dependent upon their looks, but they also use
logical comparisons in the movie. At one point Donkey and Shrek have a
conversation regarding how “things are more than they appear.” Shrek claims
that there’s a lot more to ogres than people think, and he logically compares
them to onions. Both have layers that you have to peel back in order to get to
the inside. In order to make sure children understand their point, they have
spelled out the message in what becomes a humorous way.
Unfortunately, Shrek
also contains some potential problematic messages. Throughout the movie Shrek
doesn’t use polite manners and is rude. He farts, belches, uses bad language,
and treats donkey badly. In several different scenes he calls Donkey a “dense,
irritating, miniature beast of burden,” a “useless, pathetic, annoying, talking
donkey,” and a “stubborn jackass.” At other points, Donkey says “no one likes a
kiss ass” and “Mother Fletcher he already said it.” All of these instances
throughout the movie endorse this type of behavior to children. There aren’t
any consequences for Shrek’s rudeness to Donkey, although he does apologize, or
for their foul language. Moreover because the movie is a comedy, it associates
these types of things with humor. Kids will then think they are supposed to act
this way if they want to be funny. I even remember my 5 year old cousin acting
in some of the same ways after the movie because it taught him that it was ok.
Because of the potency of this problem message, Shrek only deserves 1.5-2 tickets. Shrek has a great message regarding beauty and how you should view
others, but it condones bad behavior in such a way that kids will act the same.
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